A digital audit is a great starting point to understand your online visibility, performance, and the competitive landscape.
A website review from an SEO perspective can help identify ‘quick wins’ and make recommendations to develop a longer term strategy to increase visibility in search engine results pages and boost website performance.
Conducting a routine SEO Audit can highlight any technical issues, changes in the competitive landscape and new opportunities that can be utilised to further your site’s potential. This is important to continue growing online visibility and enhancing overall performance.
Benefits of an SEO Audit
An SEO audit is a valuable tool that can help you understand your current performance in search, benchmark against your competitors, and find opportunities to improve your on-page optimization and indexation. Additionally, an SEO audit can help you learn how to build a trusted and authoritative backlink profile, establish the ideal structure and navigation for your website, and make recommendations for quick wins and long-term strategy.
After analysing your website’s mobile-friendliness, site architecture, technical SEO errors, page performance, and content structure, our experts have come up with some recommendations to improve your website’s ranking.
We conduct a thorough analysis of your and your competition’s backlink profiles to identify new opportunities. This information helps us make recommendations to improve your website’s performance.
In order to improve your off-site visibility, our team looks at your Google My Business and Bing Places listings. In addition, social media platforms are also utilized in order to compare your activity against that of your competitors. This allows us to identify any new opportunities which could help increase your off-site visibility.
Helping Your Business Grow
SEO audits provide critical insights into your site’s performance and can help shape your SEO strategy. Our experienced team of SEO specialists can work with your marketing team to optimize your website, or you can outsource your SEO completely with our managed service.
Backlink Profile Analysis
The links that point to a website are important for search engine optimization, as they help determine how popular the site is and the quality of its content. Backlink audits assess the quantity and quality of these links, in order to benchmark against competitors and develop a strategy for improving them. This may include cleaning up an existing backlink profile and increasing the number and quality of links.