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Home | Brand | Rebranding 

If your brand is in need of a refresh, it’s best to leave it in the hands of experts. A successful rebrand can breathe new life into your business and help you better connect with your target audience.

There are many rea­sons why com­pa­nies might choose to rebrand. It could be an evo­lu­tion of their exist­ing brand­ing, or a com­plete rev­o­lu­tion. Some­times it’s used to repo­si­tion a com­pa­ny, and oth­er times it’s sim­ply to replace old­er, out­dat­ed branding.

We can help brands through this process, imple­ment­ing the roll­out of the new brand­ing across all mar­ket­ing col­lat­er­al. Whether it’s a small change or a com­plete over­haul, we’ll make sure your brand is look­ing its best.

A brand refresh is all about updating what you have to make it better.

If you’re look­ing to update your brand, a brand refresh may be the right option for you. Refresh­ing a brand is about bring­ing it up-to-date to bet­ter reflect your cur­rent posi­tion and future goals. This can include work on the logo, cor­po­rate iden­ti­ty, mar­ket­ing col­lat­er­al, and website.

Your brand is about to get a whole new look.

If you’re look­ing to breathe new life into your mar­ket­ing and com­mu­ni­ca­tions mate­ri­als, a fresh look might be just what you need. This type of project takes your exist­ing logo and con­tent and gives them a new cre­ative spin. From cor­po­rate iden­ti­ty appli­ca­tions to oth­er fun projects, this can help rein­vig­o­rate your stake­hold­ers’ pas­sion for your brand.

Rebranding can be a big undertaking, but it can pay off in a big way too.

Are you in need of a cre­ative rev­o­lu­tion? If so, then rebrand­ing may be the per­fect solu­tion for you. Com­plete change is often nec­es­sary in order to achieve the desired results. This process can be rather involved, how­ev­er, so it’s impor­tant to be aware of what exact­ly will be required before mak­ing any decisions.

Some of the things you may need to do when rebrand­ing are chang­ing the com­pa­ny name, com­ing up with a new mar­ket­ing strat­e­gy, and com­plete­ly alter­ing your cre­ative direc­tion. Most com­pa­nies we work with have spe­cif­ic needs that must be met in order for the rebrand­ing to be successful.

In many cas­es, we will start by work­ing on the logo and cor­po­rate iden­ti­ty. Once that is tak­en care of, we can move on to oth­er aspects of the project.

Rebranding is what we do for you and your company. We help you change your image and improve your reputation.

The next step in the process depends on the specifics of the project. If it is a small project, then one or two design­ers will work with you. How­ev­er, if the project is large, such as a rebrand­ing, then the whole team will be involved.

How we approach the project will be based on what the objec­tives and bud­get are. This way, we can tai­lor the project to each clien­t’s spe­cif­ic needs.

We have worked with both large and small busi­ness­es in the past, so we have a prac­ti­cal approach to bud­gets. We assign the appro­pri­ate amount of inter­nal resources and make sure that the deliv­er­ables match up with the time that is available.

Getting Corporate rebranding right.

Rebrand­ing can be a tough deci­sion for any com­pa­ny. There are many fac­tors to con­sid­er before tak­ing the plunge. At Toast, we ask hard ques­tions to make sure that a rebrand is right for the com­pa­ny and all stake­hold­ers are com­mit­ted to the project. We under­stand that equi­ty in a brand is impor­tant and work to pre­serve it in every rebrand­ing project we under­take. Whether the rea­son for rebrand­ing is strate­gic or aes­thet­ic, get­ting it right is crucial.

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